December Beyond the Numbers Podcast
Tue, Dec 14
|Zoom Podcast: https://us02web.zoom.us/j/836
Starting an E-Commerce Pizza Crust Spinoff in a Pandemic.
Time & Location
Dec 14, 2021, 11:30 AM – 12:15 PM
Zoom Podcast: https://us02web.zoom.us/j/836
About This Event
Beyond the Numbers Podcast - Starting an E-Commerce Pizza Crust Spinoff in a Pandemic.
Go one-on-one with FBLP member Anne Cookson of Baker’s Quality Pizza Crusts to learn the inside story behind the decision-making, business plan and marketing of their new retail e-commerce company: Crustology.
Baker’s Quality Pizza Crusts has its roots in the Milwaukee pizza scene since the 1960’s, making and nationally distributing pizza crusts to the restaurant and hospitality industry. When business dropped by 90% at the start of 2020 due to the restaurant industry shutdown, third-generation leaders Anne Cookson and her brother Chris Miller moved quickly to adapt to the new stay-at-home climate.
Learn valuable insights:
How Anne and Chris looked at risk and reward
How they convinced the rest of the family to move forward