Learning More about Good Karma Brands

On October 2, FBLP members gathered at WTMJ 620 AM on Capitol Drive in Shorewood to learn about their new owner Good Karma Brands.

Good Karma Brands is primarily a marketing company with expertise in sports and event marketing. The company was founded in 1997 in Beaver Dam, and in October 2018 they purchased WTMJ and WKTI. As a result, you can now catch WTMJ radio on AM 620 and 103.3 FM, and you can listen to ESPN Milwaukee on AM 540 and 94.5 FM.

WTMJ’s signal reaches over 12 million people which equates to 80 percent of Wisconsin which equates to 4,386,201 listener and a bonus population in Northern Illinois of 8,118,535. Every Saturday morning at 6:20 WTMJ airs it’s “ALL BUSINESS with Dr. Dave” which features many of FBLP’s members.

In addition to radio ads, Good Karma can help companies with digital campaign. They alo talked about their Tundra Trio in Green Bay next to Lambeau Field which is perfect for hosting luxury tailgate events.

After Good Karma’s presentation FBLP guests were treated to a tour of the radio station studios and of WTMJ television station. Jeff Wagner was airing his program so it was a treat to see him in action in the studio.

A complimentary lunch was provided by Mars Cheese Castle, one of FBLP’s newest members.